| Crederity |
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Crederity |
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Founded: 2005
Headquarters: New York
Other centers: Bangalore
Founders: Rakesh Antala
Headcount: 14
website:www.crederity.com
With the increased pervasiveness of the Internet in all facets of life, and as online and real-world identities merge, email addresses, usernames, and passwords are no longer sufficient for effective user authentication on online communities and marketplaces, in email, and in other online interaction channels. Intertwined with this issue is the problem of establishing trust on the Internet. Trust is the foundation of all good relationships, but it is hard to establish in new relationships, particularly those that begin online.
The growing online economy has increased the number of C2C, B2C, and B2B interactions, but along with efficiencies such as one-click resume submission, one-click marketplace bidding, and one-click date finding, inefficiencies have arisen as a "revenge effect". Quality has become a needle in a haystack, and the inability to discern who can be trusted is impeding the adoption of services due to transaction and interaction risk and increased selection cycle cost and length.
To combat these problems, Crederity is introducing plug-and-play identity and credential authentication tools designed to integrate into current online and offline environments. Through its integrated Crederity Card and Trust Seal program and Crederity Web Services, Crederity is doing for online trust what PayPal did for online payments. Crederity's sophisticated fact verification technologies easily reveal whether or not people are who they claim to be, enabling transactions and user interactions to proceed more effectively. Crederity's verification technology verifies users' identity, credentials, other online presences, and a range of other information that together make up Trust Facts--information that collectively identifies a user as who they claim to be.
"With Crederity's fact verification tools, corporations can certify the integrity of their employees and candidates, fostering an atmosphere of security and trust," says Rakesh Antala, Crederity's CEO and co-founder. "Individuals can proactively prove their trustworthiness, increasing their chances of being hired. When people or companies are Crederity Trusted, their clients know they are genuine –they are who they say they are and they’ve done what they say they’ve done."
Crederity is currently helping many multinational brands with "Right Boarding" & "Fraud Prevention" with ELMSuite. Crederity is also piloting its services with a select group of early users and are accepting Beta account requests. Individuals can visit the website for more information on beta testing. |
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Broadband Partner |
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